AI illustration: Twitter offers a no-ads subscription tier in 2023
XBusiness & Money
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X Premium Plus: the 2023 no-ads tier, delivered

Elon Musk promised A Twitter tier with no ads in 2023 by the end of 2023. It happened on time.

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“Basic Blue will have half the number of ads. We will offer a higher tier with no ads next year.”
— Elon Musk · Dec 12, 2022 · @elonmusk, 2022-12-12 ↗
See his original post on XLoads Elon's actual tweet, right here.
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What actually happened

Musk promised a no-ads tier in 2023. X launched Premium+, with no ads in the For You and Following feeds, on October 27 2023. TechCrunch Oct 27 2023 — X launches ad-free Premium+ ↗

The Progression

Dec 12, 2022
The promise: “Basic Blue will have half the number of ads. We will offer a higher tier with no ads next year.” · @elonmusk, 2022-12-12 ↗
Oct 27, 2023
Delivered — on time. Musk promised a no-ads tier in 2023. X launched Premium+, with no ads in the For You and Following feeds, on October 27 2023. TechCrunch Oct 27 2023 — X launches ad-free Premium+ ↗
Today · Oct 12, 2026
Status: Delivered · on time. It happened.

In December 2022 Elon Musk said Twitter Blue would show half the ads and that Twitter would offer a higher tier with no ads the next year. Premium+ launched in October 2023.

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Receipts

LAST CHECKED 2026-10-11

X’s record

Delivered
6
75% of resolved claims delivered.
Missed
2
Deadline passed, still no-show.
Still open
1
On the clock now. All 9 X claims →

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