Cancelled
“We're going to be starting deliveries no later than July of this year.”
▶ WATCH HIM SAY IT @ 10:35 — TESLA (OFFICIAL CHANNEL) — 'TESLA MODEL X REVEAL', FEB 9 2012 (MODEL S DELIVERY PROMISE MADE ON STAGE DURING THE SAME EVENT)
What actually happened
Delivered, and slightly early. Tesla handed the first customer Model S sedans to buyers — including earliest depositor Steve Jurvetson — at a Fremont factory event on June 22, 2012, beating the 'no later than July' commitment by more than a month. One of the few clean timeline wins of the early Tesla era. Green Car Reports — First 2012 Tesla Model S delivered to earliest depositor Steve Jurvetson ↗
The Progression
Feb 9, 2012
The promise: “We're going to be starting deliveries no later than July of this year.” · Tesla (official channel) — 'Tesla Model X Reveal', Feb 9 2012 (Model S delivery promise made on stage during the same event) 10:35 ↗
Jun 22, 2012
Delivered — on time. Delivered, and slightly early. Tesla handed the first customer Model S sedans to buyers — including earliest depositor Steve Jurvetson — at a Fremont factory event on June 22, 2012, beating the 'no later than July' commitment by more than a month. One of the few clean timeline wins of the early Tesla era. Green Car Reports — First 2012 Tesla Model S delivered to earliest depositor Steve Jurvetson ↗
Today · Jul 16, 2026
Status: Delivered · on time. It happened.
On the Model X reveal stage in February 2012, Musk promised Model S deliveries would begin no later than July 2012. Tesla delivered the first customer cars on June 22, 2012 at the Fremont factory. A genuine early win — the same event also produced the Model X timeline that slipped by almost two years.
Receipts
LAST CHECKED 2026-06-12More from the feed
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